SommCon San Diego Schedule

上午8:00 - 下午5:00
Certifications & Exams
Certifications
上午9:00 - 下午2:00
Concours d'Vin/Spirits Judging
 
上午9:00 - 下午4:00
2 Day Somm Intensive Course: Day 2 of 2 (REQUIRED)
Certifications
上午9:00 - 下午6:00
2 Day Champagne Specialist Certification: Day 2 of 2 (REQUIRED)
Certifications
上午9:00 - 下午7:00
2 Day French Wine Scholar Course: Day 2 of 2 (REQUIRED)
Certifications
上午10:00 - 下午5:00
Registration Open
 
下午2:00 - 下午4:00
Pre-Conference Round Tables: High Volume National Buyers
Pre Conference (Round Tables)
Pre-Conference Round Tables: Suppliers
Pre Conference (Round Tables)
Pre-Conference Round Tables: (Independent Buyers) Navigating Growth, Sourcing, and Strategy in a Changing Market
Pre Conference (Round Tables)
下午3:00 - 下午4:00
The Power Of Five: Advocates, Influence & Leadership In Wine
Professional Development
下午4:15 - 下午5:00
Opening Keynote: Shifting Ground, Rising Opportunity: Navigating What’s Next in Wine & Spirits
Trends + Insights
下午5:00 - 下午5:15
Imprint Award Presentation
Trends + Insights
下午5:30 - 下午6:00
Mentor Meet Up
Scholars & Mentors
Hosted Buyer Reception
Hosted Buyer
下午6:00 - 下午7:30
Welcome Reception: First Pour
 
上午7:30 - 下午6:00
Registration Open
 
上午8:00 - 上午9:00
Hosted Buyer Breakfast
Hosted Buyer
Networking, Pastries & Coffee
 
Mentorship Breakfast (Invite Only)
Scholars & Mentors
上午9:00 - 上午10:00
Pinot Family, Old World And New
Advanced Tasting Techniques
Blind Taste Like A Master Of Wine
Advanced Tasting Techniques
The Experience Multiplier: How Sensory Branding Can Future-proof Your Wine Business
Advanced Tasting Techniques
Part 1: Shifting Tastes: How Multiple Generations Are Reshaping the Beverage Landscape
Trends + Insights
上午10:00 - 上午10:15
Break
 
上午10:15 - 上午11:15
(Supplier Education) Navigating The Three-Tier System: Insider Strategies For Launching Successful Alcohol Brands
Exhibitor/Supplier
The Wild Heart of Italy – Unveiling Terroir, Tradition, and Innovation
Regional Explorations
The Colors of Languedoc: Picpoul de Pinet & AOP Languedoc
Regional Explorations
Putting the Super in Tuscan
Advanced Tasting Techniques
Part 2: Gen Z Speaks: Redefining the Future of Wine & Spirits
Trends + Insights
上午11:15 - 上午11:30
Break
 
上午11:30 - 下午12:30
Floor to Feed: How Wine & Spirits Pros Are Building Influence Online
Professional Development
Your Brain On Wine
Advanced Tasting Techniques
Nizza Exclusive: A Tasting of Barbera from the Piedmont DOCG
Regional Explorations
下午12:30 - 下午2:00
Conference Lunch & Beverage Expo Tastings
Networking & Social
下午12:45 - 下午2:00
Lunch Masterclass: Exploring the Wines of China
Regional Explorations
下午2:15 - 下午3:15
Understanding Temperance Movement: A Call To Action For for the Beverage Industry
Trends + Insights
Wild Women of Whiskey
Spirits & Mixology
Exploring the Diversity of Armagnac
Spirits & Mixology
下午3:30 - 下午6:00
Expo & All Industry Trade Tasting
 
下午6:30 - 下午8:00
Dinner on Own
 
下午8:00 - 下午10:00
SommChill: Vino & Vinyl
Networking & Social
上午8:00 - 上午9:00
Networking, Pastries & Coffee
Networking & Social
Bottle Blitz (Exhibitors/Sponsors)
Hosted Buyer
Registration Open
 
Bottle Blitz (Hosted Buyers)
Hosted Buyer
上午9:00 - 上午10:00
The Wines Of Irpinia - Greco Di Tufo, Fiano Di Avellino, Taurasi
Regional Explorations
Failing Faster To Lead Better: Embracing Growth Through Setbacks
Professional Development
The Future Of Regenerative Organic Viticulture: New Insights And Advancements
Production + Technique
San Diego Wine: A Regional Exploration
Regional Explorations
上午10:00 - 上午10:15
Break
 
上午10:15 - 上午11:15
Wine, Water & Food Pairing Harmonization
Advanced Tasting Techniques
Wines From Top Chinese Regions
Regional Explorations
(Supplier Education) What Investors Want: Positioning Your Beverage Brand for Growth and Acquisition
Exhibitor/Supplier
A Close-up of Estate Fruit: Interactive Tasting to Decipher Terroir
Advanced Tasting Techniques
上午11:15 - 上午11:30
Break
 
上午11:30 - 下午12:30
The Buyer’s Balancing Act: Budget, Vision & The Unexpected
Professional Development
Navigating Cannabis & CBD Infused Beverages in Hospitality
Trends + Insights
On the Rocks: The Science and Strategy of Ice in Spirits
Spirits & Mixology
Itata Reimagined: Exploring Chile’s Oldest Wine Region
Regional Explorations
Educating Your Palate: Tasting Techniques
Advanced Tasting Techniques
下午12:30 - 下午2:00
Conference Lunch & Beverage Expo Tastings
Networking & Social
下午12:45 - 下午2:00
Lunch Masterclass: A Guided Tasting Experience
 
下午2:15 - 下午3:15
Closing General Session & Awards Ceremony
Professional Development