Name
Exploring Innovation: A Look Into New Ideas In The Beverage Industry
Date & Time
Saturday, October 5, 2024, 4:00 PM - 4:45 PM
Speakers
Regina Sanz - Joseph Phelps Vineyards
Meg Carrington-Griffin Simons
Rachel Martin - Oceano Wines
Lew Shomer - Shomex Productions
Katerina Axelsson - Tastry AI
Meg Carrington-Griffin Simons
Rachel Martin - Oceano Wines
Lew Shomer - Shomex Productions
Katerina Axelsson - Tastry AI
Description
Join a dynamic panel of industry leaders from the wine, beer, and spirits sectors for an in-depth discussion on innovation in the beverage industry. Moderated by a passionate expert, this session will explore both the obvious and often overlooked forms of innovation driving the industry forward. From new product development and packaging advancements to creative solutions for environmental challenges, experiential marketing strategies, and the integration of software, AI, and cutting-edge selling tools, this conversation will cover a range of transformative topics.
Location Name
Town + Country B
Full Address
Town & Country Resort & Spa
500 Hotel Circle North
San Diego, CA 92108
United States
500 Hotel Circle North
San Diego, CA 92108
United States
Session Type
Professional Development
Tasting Component?
No
Session Evaluation
Learning Objectives
1) Understand that "innovation" is more than new products, it is a mindset.
2) See practical examples of successful innovation in the beverage industry
3) Learn to think critically about problems with a nod to innovative solutions (think outside the box)
4) Audience to ask questions of the panel and take away useful information and techniques to apply innovative ideas in their work.
2) See practical examples of successful innovation in the beverage industry
3) Learn to think critically about problems with a nod to innovative solutions (think outside the box)
4) Audience to ask questions of the panel and take away useful information and techniques to apply innovative ideas in their work.