Rawnica Dillingham is a luminary in the spirits, wine, and hospitality industries, boasting over two decades of experience in driving sales growth and fostering unparalleled customer engagement. As the newly appointed Chief Sales Officer at New Riff Distilling, Rawnica brings a formidable blend of expertise, innovation, and passion to the forefront of the brand's leadership.

With a career underscored by remarkable achievements, Rawnica's tenure as Director of Sales and National Director of Consumer Experience at Uncle Nearest Premium Whiskey stands as a testament to her strategic acumen and leadership prowess. Instrumental in expanding the brand's portfolio, executing captivating large-scale events, and nurturing robust relationships within the spirits community, Rawnica's dedication to authenticity and quality shines through in every endeavor.

Beyond her professional accolades, Rawnica is a fervent advocate for elevating and empowering women in the beverage alcohol and hospitality industries. Recognizing the power of representation, she ardently champions the cause of underrepresented voices, driving initiatives that foster inclusivity and diversity.

Prior to her tenure with Uncle Nearest, Rawnica honed her craft at Southern Glazer's Wine and Spirits, playing a pivotal role in elevating renowned brands such as Beam Suntory, Campari, and Wild Turkey.

Outside of her professional pursuits, Rawnica is a devoted wife, mother, and grandmother. Finding solace in gardening and literature, she also delights in the art of mixology, where her creativity knows no bounds. While the New York Sour holds a cherished place in her heart, Rawnica's palate is equally drawn to the timeless elegance of a well-crafted Classic Old Fashioned.

Driven by a fervent passion for genuine connections, Rawnica understands that a brand's success lies in its ability to resonate deeply with its audience. This ethos permeates her work, where she channels her passion into meaningful consumer engagements and advocacy for inclusivity within the industry.

Rawnica's commitment to diversity, equity, and inclusion extends beyond her professional endeavors, as evidenced by her active roles on key committees such as the DEI Committee for WOTVS (Women Of The Vine & Spirits) and the Education Committee for The USBG (United States Bartenders Guild). Additionally, she serves as an Ambassador for CORE (Children Of Restaurant Employees), exemplifying her unwavering dedication to supporting the community.

With her Cincinnati roots, professional expertise, and personal passions, Rawnica is poised to lead New Riff Distilling into an era of unprecedented growth and success. Her steadfast dedication to authenticity, innovation, and community empowerment renders her an indispensable asset to both the New Riff team and the broader spirits community.