Shaun Adams - Scottsdale National Golf Club
Rachel Van Til - Houston Oaks
Ben Foster - Yellowstone Club
This session will give participants an inside view of building a beverage program in an elite private club: starting with the basics from beverage selection and costing to also include member recognition and relationship building. Attendees will be able to see the common denominators between multiple different clubs in different markets. The panelists are all beverage directors with a common thread in what they do to find financial success. The secret is in how they craft a beverage program to reflect their vision while providing the members with what they want.
Attendees can take this information and apply it to any club program. This session is designed to help someone find success in capturing the vision of their club business while giving the members what they want and being able to turn a profit for the business.
500 Hotel Circle North
San Diego, CA 92108
United States
Explain how to design events to engage members and attract sales
Compare and contrast member and club relationships with those of a restaurant or hotel