Full Name
Craig Saper
Job Title
Chief Product Officer
Company
VINU / Sponsiv Digital
Speaker Bio
Craig Saper is Co-Founder and Chief Product Officer of Sponsiv Digital, a beverage-tech company that specializes in developing solutions to modernize beverage programs for restaurants, retailers and suppliers.
Craig, a technologist-turned-sommelier, created VINU, Sponsiv's flagship product, in 2013, and has since helped integrate it into the operations of the top restaurant groups, cruise lines, hotels & resorts, stadiums, private clubs, and retailers in over 25 countries. VINU is a game-changing iPad wine list platform that offers numerous benefits to consumers, sommeliers and operators. With its comprehensive hand-curated profiles for each wine, including high-resolution images, tasting notes, technical specifications, interactive origin maps and pro ratings, VINU allows sommeliers to present their wine offerings in an interactive and engaging way. The platform’s intelligent micro-recommendation engines, search and filter options, and food and wine pairing suggestions make it easy for front-of-house staff to guide their guests to their perfect wine. Additionally, VINU is a green alternative to traditional printed menus, saving sommeliers time and money on reprints. VINU’s centrally-managed platform ensures that operators can easily update their wine offerings, ensuring that guests always have accurate and up-to-date information.
Craig is a trailblazer in the beverage industry, spearheading the development of AI, big data, and machine learning-driven solutions for both the on- and off-premise. His focus on revenue maximization through autonomous, intelligence-driven dynamic product pricing, real-time performance analysis and optimization engines for F&B menus, and the enhancement of consumer product discovery through sensory preference mapping sets him apart as a true innovator in the field.
Prior to founding Sponsiv, Craig spearheaded the in-house innovation incubator at Tocquigny, developing digital product & strategies for companies including Jeep, Teradata, Tory Burch and NRG. He carries with him a breadth of experience in the digital media, emerging technology and entertainment spaces, having worked in marketing, creative development and production for Disney, Warner Brothers, 20th Century Fox and CBS, among other studios. Additionally, he produced a nationally syndicated Fox Sports television series, and managed new media strategy at Redpoint Ventures-backed social advertising firm, SocialVibe. Craig graduated cum laude from the University of Southern California.
Craig currently resides in New York City with is his wife, Gab.
Craig, a technologist-turned-sommelier, created VINU, Sponsiv's flagship product, in 2013, and has since helped integrate it into the operations of the top restaurant groups, cruise lines, hotels & resorts, stadiums, private clubs, and retailers in over 25 countries. VINU is a game-changing iPad wine list platform that offers numerous benefits to consumers, sommeliers and operators. With its comprehensive hand-curated profiles for each wine, including high-resolution images, tasting notes, technical specifications, interactive origin maps and pro ratings, VINU allows sommeliers to present their wine offerings in an interactive and engaging way. The platform’s intelligent micro-recommendation engines, search and filter options, and food and wine pairing suggestions make it easy for front-of-house staff to guide their guests to their perfect wine. Additionally, VINU is a green alternative to traditional printed menus, saving sommeliers time and money on reprints. VINU’s centrally-managed platform ensures that operators can easily update their wine offerings, ensuring that guests always have accurate and up-to-date information.
Craig is a trailblazer in the beverage industry, spearheading the development of AI, big data, and machine learning-driven solutions for both the on- and off-premise. His focus on revenue maximization through autonomous, intelligence-driven dynamic product pricing, real-time performance analysis and optimization engines for F&B menus, and the enhancement of consumer product discovery through sensory preference mapping sets him apart as a true innovator in the field.
Prior to founding Sponsiv, Craig spearheaded the in-house innovation incubator at Tocquigny, developing digital product & strategies for companies including Jeep, Teradata, Tory Burch and NRG. He carries with him a breadth of experience in the digital media, emerging technology and entertainment spaces, having worked in marketing, creative development and production for Disney, Warner Brothers, 20th Century Fox and CBS, among other studios. Additionally, he produced a nationally syndicated Fox Sports television series, and managed new media strategy at Redpoint Ventures-backed social advertising firm, SocialVibe. Craig graduated cum laude from the University of Southern California.
Craig currently resides in New York City with is his wife, Gab.
Speaking At
